Building relationships with existing clients to transform them into key strategic accounts is a crucial component of any sales strategy and company growth, because selling to an existing account it is easier, much more profitable and predictable than trying to win new business.
MyUSTeam provide you the knowledge, experience and local presence to help our clients manage strategic accounts. It is an important job that requires rigor, discipline and in most cases local presence. Account planning is important to help identify the resources that a company need to achieve to support growth objectives.
It is easy to get distracted from the fundamentals necessary for strategy execution. While there are an unlimited number of initiatives around people, process, and technology that can help you reach your goals, few will be as impactful as establishing key clients as strategic accounts and managing them well. In the end, strategic account programs will provide consistent, stable revenue that will help you sustain long-term growth and success for your company.